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International Journal of Business and Marketing

  The journal of Business and Marketing has established itself as the leading authoritative International Journal of Business and Marketing. It publishes original peer-reviewed papers which look at all dimensions of this fast-evolving field, drawing together cutting-edge analysis and the latest thinking from leading international figures in industry and academia.

Call for papar

  Submission Deadline 1st March 2015

Subject Area

All published articles at IJOBM are in the major areas of MARKETING, SALES, COMMERCIAL, ECONOMIC, BUSINESS, HUMAN RECOURSE such as: Marketing, Business Administration, Export and Import, Export performance, Commercial, Economics, International relationship, Marketing Management, CRM, loyalty, Gray Marketing, Advertising, 4C, 4P, packaging, Promotion, Pricing strategy, Business Strategy, Human Recourse, Management point, customer orientation, Header skills and more.


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The Effect of Knowledge Sharing On Organizational Innovation, Considering a Mediating Role of Organizational Learning

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Donya Malaki*1,Hadi syed fazeli, Elahe Sarfi2


The Impact of Brand Service Aspects on Brand Loyalty (Case Study: Costumers of Bank Mellat)

Armaghan PoorAbdian1* , Farshid Movaghar Moghaddam2